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As you might imagine, these days we’re very busy cleaning, disinfecting and protecting schools, churches, and businesses in Rhode Island, Massachusetts, and Connecticut. Schedule your appointment now with System4 IPS to to ensure the fastest service possible and receive your custom proposal.
Perceptions and Motivations Around Cleaning in America
Have your thoughts and actions surrounding cleanliness changed in the past 12 months? Probably yes. You're not alone.
People are wondering:
- Which cleaners are most effective for sanitizing and disinfecting?
- Are any natural cleaning products effective but also pet safe?
- What are the best non-toxic cleaners today?
In this article, you'll learn about products, attitudes and messaging that can help answer these questions.
Cleaning has been transformed. It's not just a task, it's become a protocol, a method, a mission across every industry sector.
The importance of a properly cleaned home or workplace has escalated to new levels.
How Our Thinking Has Changed
What we think about cleaning has changed. It's evolved from being a chore to being a mandatory part of our day. Heck, it's happening throughout the whole day. From hand-washing to disinfecting high touch surfaces, it's all day, every day.
These behaviors have become permanent for many. When that happens, perceptions shift.
Survey says...
According to a new survey conducted on behalf of American Cleaning Institute (ACI), 70% of Americans view cleaning as a way to ensure the health and safety of themselves and their families, compared to only 30% of respondents who view cleaning as just a chore.
Americans cited the primary motivation to clean was to disinfect and kill germs, a significant shift from 2018 when only 7% of Americans reported cleaning as a way to prevent the spread of germs and illness.
To respond to this transformational thinking, the ACI has launched a new campaign called Cleaning is CaringTM. This campaign is a public service announcement communicating the value of cleaning.
Cleaning Across Generations
How does Gen Z compare to Baby Boomers in terms of cleaning behaviors and products preferences?
Brand ambassador, Shelley Webb of Intentional Caregiver, breaks down the differences amongst the generations. During this age of COVID-19, she wants products that sanitize. As a participant in Good Housekeeping's "Discover Cleaning: Inside and Out Summit", Shelley confirmed that vinegar does not sanitize.
“We could see natural products being used for those day-to-day ad hoc spot-cleaning needs, but when it comes time to have to kill germs — such as flu season or those deep-cleaning needs — we’ll see them revert to more traditional formulas.” — Rebecca Cullen, Mintel
During COVID-19, Cleaning Industry Leaders: Product Safety, Efficacy & Transparency
Good Housekeeping and the American Cleaning Institute partnered up for a virtual event, Discover Cleaning Summit. Cleaning manufacturers, journalists, retailers and anyone with an interest in cleaning joined this meaningful discussion. Science and industry experts, the media, trends forecasters, retailers and more discussed the science of cleaning products, resources for ingredient information, misconceptions surrounding fragrance, and the world of “cleanfluencing”.
How much do you REALLY KNOW about cleaning?
It's clear that cleaning has escalated in the home and in the workplace. Are you wondering if you're equipped to sanitize properly? Or are you curious about the knowledge of your cleaning staff? Continue learning here with this free quiz and test. Then, share the training with your family, team or co-workers.
If you're in need of escalating your janitorial program at your workplace, school, or office, contact System4 IPS. You'll receive a free customized proposal to suit your exact needs and requirements. Join our growing list of satisfied clients.
System4 IPS proudly serves Rhode Island, Connecticut, and neighboring areas in Massachusetts.
Media Contact
Company Name: System4 IPS
Contact Person: Monique Burgess
Email: Send Email
Phone: (800) 674-9412
Website: system4ips.com
Rhode Island Office
Address: 30 Romano Vineyard Way, Unit #114
City: North Kingstown
State: Rhode Island
Country: United States
Phone: (401) 615-7043
Connecticut Office
Address: 425 Kings Highway East
City: Fairfield
State: Connecticut
Country: United States
Phone: (203) 401-8581
GET A QUOTE: SCHEDULE A CALL NOW
As you might imagine, these days we’re very busy cleaning, disinfecting and protecting schools, churches, and businesses in Rhode Island, Massachusetts, and Connecticut. Schedule your appointment now with System4 IPS to ensure the fastest service possible and receive your custom proposal.
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